Every human being has in his genetic the ability to PERCEIVE and UNDERSTAND the world he lives in, and the universe to which he belongs. And therefore each has the CREATIVE POTENTIALITY to assign meanings to everything through his IMAGINATION and the creation of symbols.
The MyLEMON originates from the perception and the belief that man should rediscover his ability, to communicate and learn again about himself to tell the world.
For these reasons, the word ”COMMUNICATION” plays a STRATEGIC ROLE for the construction of a better and a more human dimension world.
For the MyLEMON, communication corresponds to:

► AWARENESS of ourselves and the world
► INTERACTION and COMPARISON of different subjects
► COOPERATION among such entities
► TRANSMISSION of values